Mystery Shopping

Gain uncensored access to your customer experience through our mystery shopping strategies

Automotive mystery shopping according to a checklist provides a magnifying glass enabling you to examine the quality, effectiveness and personal reach of your frontline customer service strategies and representatives.

It offers a unique opportunity for critical analysis and improvement based on the unfiltered, real-life experiences of your customers.

The benefits you get from Automotive Mystery Shopping

  • Measurement of customer service performance and quality standards

  • Gaining insight into employee performance, customer experience and satisfaction, and overall brand perception from a customer perspective

  • Successfully engage new customers and ensure customer loyalty

  • Information on the big picture as well as regional, store, or employee specific details to help you positively impact results

  • Identify processes or practices that are complicated or difficult for the customer to understand and determine whether followed standards are important to the customer

  • Facility rating from an objective customer perspective and support in identifying any need for employee training

Automotive Mystery Shopping

About Automotive Mystery Shopping

We provide a comprehensive automotive mystery shopping package with services tailored to your particular needs – from beginning to end.

Our experts follow a step-by-step approach, working with you to plan and execute your automotive mystery shopping project:

  1. Project kick-off
  2. Preparation and validation
  3. Management of qualified shoppers and planning
  4. Mystery shopping according to established guidelines
  5. Reporting
  6. Review meetings

We develop effective mystery shopping strategies for the automotive sector to objectively evaluate your services from your customer’s point of view.

Gain from our expertise

  • We provide comprehensive independent and international services from a single source
  • Our mystery shopping ensures reliable, objective results
  • We help you identify areas and processes with room for improvement
  • Our experienced experts provide methodology consultation and effective recommendations
  • Our services aim to boost customer satisfaction and strengthen your brand image